Digital Marketing
Business & Growth

Performance Marketing

Master paid acquisition. Run profitable campaigns across Facebook, Google, and TikTok.

8 Weeks10 hrs/wkComprehensive level

Technologies You'll Master

Google AdsMeta AdsGA4Tag ManagerLooker Studio

What You'll Gain

Manage real ad budgets in class

Master Google Analytics 4 and tracking pixels

Build comprehensive marketing funnels

Create high-converting landing pages

What You'll Learn in Comprehensive

Set up and manage profitable ad campaigns on Meta and Google

Install conversion tracking with GA4 and Google Tag Manager

Build custom and lookalike audiences for targeted campaigns

Optimize campaigns with A/B testing and CRO techniques

Projects You'll Build

  1. 1Launch and optimize a real Meta Ads campaign with live budget
  2. 2Set up full-funnel conversion tracking for a demo e-commerce site
  3. 3Build a client-ready performance report in Looker Studio

Who This Is For

Data-Driven Marketers

Focuses on ROI, PPC budgets, and conversion tracking.

Creative Strategists

Ideal for organic growth, writing, and brand building.

Requirements

  • No prior marketing experience required
  • A Facebook and Google account for hands-on practice

Enrollment

Pick a plan. Lock in your seat.

Pay Upfront

Popular
NPR10,000total

Pay once. Nothing else to think about.

Pay in Installments

NPR2 x NPR 5,500

Spread the cost across the course. Includes live ad spend budget

Career Outcome

Performance Marketer

Reserve your seat for the next cohort.

From

2 x NPR 5,500